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Market Digest Nigeria

Business

First Bank unveils new website

First Bank of Nigeria Limited announced the launch of its refreshed and user-friendly website on Thursday, May 25, 2017.

The new website is adaptive and responsive and has a multi-real estate billboard homepage with one-click access to information.

First Bank is one of Nigeria’s most valuable bank brands and the online platform features mortgage and loan calculators, a currency converter and a Google map’s integrated branch locator.

Built for the digital age, it is easy to access and navigate for the average multi-screen user.Visitors can expect to find any information they seek on the website in 3 simple clicks.

Its mobile enabled features make it perfect for the always on-the-move generation and it is considered a unique evolution for the lender in terms of information and interactive services available for customers, investors, shareholders and the global community.

Commenting on this, the Group Head, Marketing and Corporate Communications, First Bank, Mrs Folake Ani-Mumuney, said the site is a quantum leap from the old website and can be accessed via the new URL https://www.firstbanknigeria.com from any internet enabled device with a functional browser.

“The launch of refreshed website comes in line with measures that the Bank has taken to execute its digital banking strategy that aims to progress all facets of the its activities in line with global best practices,” Mrs Ani-Mumuney said.

She explained that First Bank has benefited from modern technology tools to ensure a solid technical foundation for the new site, which would see continuous enhancements in the coming months to enhance the effectiveness of its operations and provide all key information needed by customers, investors and other visitors of the website to make investment decisions and have a better customer experience.

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