Chocolate City announces deal with Warner Music Group. Under the new deal, which was announced on Thursday March 28, 2019, the partnership aims to grow the reach of African artists around the world, and create new opportunities for global superstars in the region.
Chocolate City whose catalog boasts of heavyweights like Femi Kuti and M.I. Abaga will join Warner’s repertoire and receive the support of the company’s distribution and artist services via its independent label services division ADA.
In a statement issued by the Group CEO Audu Maikori, “The partnership with Warner Music Group is unique in the sense that our clients get the best of both worlds — curated and bespoke services by a highly experienced team across Africa and a dedicated global team to further push their music and their brands.
In addition, Warner Music Executive VP Eastern Europe, Middle East and Africa Alfonso Perez Soto stated that, “The music scene in Nigeria is so rich and diverse that it’s important that we develop bespoke entrepreneurial strategies.